I bought ink for my printer today, and once again I found myself wondering which Black ink to buy. This happens every time, so I’ve done quite a few last-minute Google searches on my iPhone. There’s a bit of a pattern to them, so I thought this blog would be a good place to answer the common questions. And for reference, here’s a link for the extremely typical thread that inspired this post.
Pentagon vs. Bowtie
For some reason, HP refuses to clearly mark their ink cartridges properly. The cartridges in your printer are labeled with symbols which do not appear on the packaging. This isn’t a problem for Cyan, Magenta or Yellow, but it causes confusion between Black and Photo Black. One has a pentagon, and the other a little bow tie. But which is which?
This question is asked on many forum threads, and generally receives two kinds of responses:
- Posts from other people who can’t find the information anywhere.
- Posts from previously burned people like me who have bought one recently and paid attention when the product was opened.
Short answer: the pentagon is Black, and the bow tie is Photo Black.
Another way to tell is to ignore the symbols entirely. The bow tie is misleading. It draws your attention away from a symbol that is common to the cartridge and packaging. If you look at the photo below, you’ll see a camera symbol. It’s the only symbol that matters. (And in spite of what forum know-it-alls claim, it’s not obvious and this situation tricks lots of people.) The color inks will have dots on the box to match their color, and one of the black inks will have a camera. That’s Photo Black. The plain black dot indicates regular Black.

There's no bow tie anywhere on the box, but notice the camera symbol just above the bow tie. Most folks miss it just like I did. Also, notice that they're calling it "Photo" and not "Photo Black".
So why does Hewlett Packard use the geometric shapes on the cartridges when they’re not on the box? Who knows? I can only guess that they’re either poorly organized or they just don’t care to clear things up.
Ounces vs. Page Yield
Every forum thread I’ve seen about HP printer cartridges contains some form of this argument. Some people want to know how much ink is in the cartridge so they’ll know how much they’re paying for it, and HP insists that they should use pages as a unit of measurement instead.
I’ll get the math out of the way first, even though it never seems to work when other people do it. An ounce (or preferably a milliliter) is a fixed amount. If you buy a two-liter bottle of soda, you can calculate how much you’re paying per ounce of product. This is a simple calculation that consumers do every day. It’s not a big deal. In many cases you get the soda cheaper when you buy the larger bottle, so people like to compare prices. As they say on virtually every thread on the subject, “an ounce is an ounce.”
A page is not a fixed amount. Seriously, it isn’t. Printing a photo takes a large amount of ink while printing directions to your buddy’s house only takes a little. Both are pages, but they use different amounts of ink. It simply isn’t rational to claim that pages should be used to measure the cartridge instead of ounces. Remember, people aren’t asking how much they can print. They’re asking how much ink they’re getting for their money.
But alas, HP disagrees. Bob Headrick, who works for HP, added a post to the forum thread I linked above, and he says two things that don’t help much. First:
The wide black is the standard black, the narrow one is the photo black.
That only helps if you can open two boxes in the store before you buy anything. Remember, there’s no pentagon or bow tie on the box. You can’t see how wide it is unless you have X-Ray Vision. (He could have just told people to look for the camera symbol. If it’s not there, you have a regular Black cartridge.)

Your eyes are drawn to the geometric shapes, but take notice of the reversed camera symbol on the far left cartridge. It's the only symbol that matters.
Then he goes on to say:
As for the “ounces are ounces” comment, that is very misleading as it applies to printing. A consumer prints pages, not ounces. Comparing cartrdiges based on thier volume would at best be misleading for several reasons. As an example, a printer using the #96 black cartrdige gets about twice as many printed pages per mL (or ounce) as does one that uses the #45 cartrdige.
Wow. He avoided the facts completely. That’s like saying people don’t buy gallons of gasoline, they buy miles. Think about that. When you go to the gas station, do you purchase a “mile” of gasoline? Of course not. Mileage is a variable. A gallon is not.
Mr. Headrick attempts (unsuccessfully) to mislead the other posters by comparing cartridges from two different printers. The #564 and the #564XL are for the same printer. Yes, you can certainly compare two cartridges that go into the same slot of the same printer. One simply has more ink in it.
Unfortunately, HP pushes their story pretty hard, even when people blatantly call them on it. Maybe the XL ink is the same cost per ounce as the regular size. Maybe it’s more expensive per ounce, and HP doesn’t want to admit it. Either way, it’s pretty shady. Not only do they refuse to tell us how much ink is in the cartridge, but they try to sell us on some crazy anti-mathamatical nonsense. Ask them a straight question if you like, but it will gain you nothing. They know you already bought the printer, so they don’t care if you get a good deal on the ink. In fact, supplies are where they make most of their money.
Windows vs. Mac
HP printers are designed to work with Windows. When my desktop PC was my primary machine, I had no trouble with the printer besides the confusion with the cartridges. (Not surprising, since that computer also came from HP.) However, things changed when I switched to Mac. I downloaded the HP Mac driver from their website, but scanning was a bit weird and printing on photo paper never seemed to yield the same result twice.
And yes, I know how to change and save the settings. I did save the settings when I finally got them right, but the next time I used them I was at square one again. It’s a real pain. I basically don’t print photos anymore. I can try, but it takes me several attempts to get it right. This burns through lots of ink, which HP gladly sells to me over and over again. It’s a good scanner, but as a photo printer it’s an empty promise.
But don’t get me wrong. If the machine was designed for Windows, then that’s fine. But if they’re going to provide a Mac driver, shouldn’t they get it right?
Conclusion
Don’t buy their stuff, if you can help it. HP simply doesn’t care about us. They don’t care if we’re confused by misleading packaging, and they don’t care if we get a fair price. Once you buy a printer, your wallet belongs to them. My only other advice is to avoid arguing with an HP staffer over ounces. It just doesn’t work. It’s their job to push the page yield argument, so no amount of logic or reason will sway them.
But at least you and I know the truth. An ounce is an ounce, even if the folks at HP close their eyes and cover their ears.




